Monday, November 19, 2012

Vancouver Island Brewery - Gingerbread Ale???!?!

I have to say this does not make me want to drink the beer - I can not reconcile gingerbread and beer

Vancouver Island Brewery News Header
Dough Head Header
Vancouver Island Brewery 
NOVEMBER 19, 2012
Press Release!
Dear Bernard, Dough Head Gingerbread Ale

Our Brewmaster has been hard at work baking some new ideas for a craft brew...

Local brewery mixes brewing and baking to craft a Holiday Classic!


When you think of the holidays and times spent with loved ones, sweets and treats seem to find their way into the picture. With that holiday inspiration in mind the brew crew at Vancouver Island Brewery set out to craft a beer that brings the best flavours of the season into a unique beer perfect for the holidays.

Dough Head Gingerbread Ale is the result of combining the best of baking and brewing and the local brewery has brewed up a fresh limited release batch as part of its seasonal 650 mL bottle series. Crafted carefully, Dough Head Gingerbread Ale unites these two worlds into a handcrafted beer with a touch of ginger and spice that is balanced with a malty sweetness.

"The holidays are times to be enjoyed and this beer is a feel good brew, crafted to bring a smile to your lips." stated Jim Dodds, General Manager at Vancouver Island Brewery. "We love brewing unique, flavourful beers and this gingerbread ale is a fine example of combining spice and malts perfectly balanced for a drinkable winter treat."

The brewery is also hosting an open house and cask tasting event for Dough Head Gingerbread Ale on Saturday Nov 24th from noon - 6pm. This is a great opportunity for beer enthusiasts to come down, sample Dough Head Gingerbread Ale and go on a brewery tour to see how the local brewery crafts their beers. They will also have fresh Gingerbread Ale draught available in unique 1.9L glass Growlers at the brewery.

Crafted in small batches there is a limited supply of bottles available at local beer stores and at Vancouver Island Brewery's on-site beer store.

Flavour: Ginger and spice balanced with a pinch of sweetness
Aroma: Spice, molasses and malt
Colour: Gingerbread brown



About Vancouver Island Brewery
In 1984 Vancouver Island Brewery started with the mission of crafting local, all natural craft beers for Islanders to enjoy. Beginning with the careful selection of the finest quality ingredients, we use skill and patience to handcraft our family of ales and lagers in small batches. Our goal is to bring
our passion for craft beer to the brewery each day and brew unique, flavourful beer for you to enjoy.


Thanks for your time! I hope you enjoyed the update and can make it down to the brewery on Saturday, Nov. 24th for a tasting of Dough Head Gingerbread Ale.
Sincerely,
Adam Ball
250-361-0007
2330 Government Street
Victoria, BC V8T 5G5
Vancouver Island Brewery
Socialize with Us
Find out what's going on at the brewery on Facebook and Twitter, and share your craft beer experience on Untappd.
facebookTwitterUntappd
© Vancouver Island Brewery - 2012
Save
$2.00
VIB Brewery Tour
Coupon must be printed and presented in person. $2.00 savings applies to the brewery tour fee of $10 which includes a branded VIB pint glass. Coupon is transferable so please share this offer with friends and family. For more brewery tour info please click  here.

1 comment:

Rob said...

Hello,
Saw your post and just wanted to respond on behalf of Vancouver Island Brewery. Last year we tested our gingerbread beer recipe in pubs in Victoria and it had such a great response that we decided to bottle this brew this year. Dough Head is not overly sweet but combines spices of ginger, cinnamon and clove with a light malty sweetness to create a nicely balanced beer. Seasonal, spiced and flavoured beers are a growing trend (think pumpkin beers) in local craft beer and it really allows a small craft brewery like VIB to try unique and different beers. Rather than judge a book by its cover I would like to offer you a free sample bottle of Doughhead to try for yourself. Please feel free to email me directly at rob.ringma@vanislandbrewery.com and I would be happy to set this up for you.
Cheers, Rob